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Job Description

OBJECTIVE:

The role is responsible for GI projects initiation and design, collaborating with third party/NGO/PO to enhance Takeda’s commitement to patients

• Lead & supervise GI team to optimaize PS strategy and execution to enhane patient service quality, according to their pain points on the patients journey
• Build up strategic relationships with patient related charity organizations and other influencing stakeholders to overcome patients’ un-met needs
• Increases IBD/SBS awareness by completing community and healthcare advocate educational outreach programs
• Works in partnership with internal functions, eg. BU, MA, PA… and other cross-functions team to ensure alignment with overall brand strategy and brand vision

ACCOUNTABILITIES:

1. Bulid and operationalize best-in-class services to support IBD/SBS patients    

• Explore patients insight and develop innovative way of patient services
• Develop and implement patient support programs (PAP/PSP) , and in alignment with local (internal/external) stakeholders
• Increase GI diseases (IBD/SBS) awareness by healthcare advocate educational outreach programs
• Make sure the patient support programs are designed to maximize patient & service coverage
• Select and manage third party patient support providers, ensure quality delivery and manage associated budget & effect
• Assess and monitor impact and execution of PAP/PSP offerings, including feedback from service users and stakeholders, and make optimaiztion and adjustment accordingly
• Develop patients education strategy and implementation plan based on patient service strategy
• Develop,or participate in the development of patient educaiton materials for internal and external use.

2. Lead strategic engagement from the patient community to consult on and inform RD strategic decision-making.Develop patient engagement strategy, and land them into execution (BP& MRP & iBeap plan)

3. Enable more effective and efficient communication with key partner functions (medical, access, BU) to make sure patient service is an integrated component for major special care / brands .

4. Financial management for GI initiatives, and track for SMART KPI/ROI Accountable for internal approval process for PS projects, and ensuring the deliverables are approved.

5. Lead team for excellent execution in a compliance way

Qualifications & Skills:

• Both marketing and patient service experiences are highly preferred
• Pharmaceutical industry (>5yrs) is required with small or middle scale of team leader expereice, marketing experenice is prefered
• Experience in patient support related, patient advocacy, market access, and/or external affairs desirable
• Be good at customer engagement and negotiation ,providing creative solutions.
• Ability to work with highly technical products
• Strong understanding of the patient support environment.
• Proven ability to influence without authority and work with cross-functional teams in the development and delivery of brand strategic imperatives while maintaining and deepening relationships
• Ability to develop solutions with colleagues and collaborate effectively
• Good sence of compliance and project management
• Excellent oral and written communication skills in English is preferred.

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